On May 25, 2013 Don Ferrier from Ferrier
Custom Homes explained what his business does and can provide in the
sustainability arena. Ferrier’s build “green”
custom homes and have won numerous awards for design and energy efficiency.
Their target audience consists of baby
boomers, young families, and survivalists.
He stated that the motivating factors for these customers are wallet and
safety, right thing to do, smart design, and self sufficiency.
Don talked about his daughter’s home
(Heather) and how extremely efficient it is.
There are numerous components that account for its efficiency. Some of these are green flooring, natural
lighting, efficient water fixtures, and several more.
The green flooring he is referring to is
the use of bamboo wood and carpet made from recycled materials. The natural lighting is used to cut the cost
of using artificial lighting which drains the energy bill. One example of the water fixtures is the use
of 1.6 gallons per flush toilets. This
conserves the overall use of water. Rain
water is also collected and used for the toilets as well as watering the lawn
eliminating the use of fresh processed water.
When deciding to implement an efficiency
innovation, Don said they always ask a simple question “Is the cost worth the
benefit?” If it is, they implement, if not,
they search for other alternatives.
Another aspect of Ferrier Custom Homes is their use of energy efficient shells. Essentially this insulates the house. He explained that the cost offsets for their homes is for $1.80 per square foot it returns 50% improvement in efficiency. Their homes meet or exceed Seasonal Energy Efficient Ratings (SEER) and Home Energy Rating System (HERS) standards.
Another aspect of Ferrier Custom Homes is their use of energy efficient shells. Essentially this insulates the house. He explained that the cost offsets for their homes is for $1.80 per square foot it returns 50% improvement in efficiency. Their homes meet or exceed Seasonal Energy Efficient Ratings (SEER) and Home Energy Rating System (HERS) standards.
Ferrier Custom Homes appeals to a very diverse cross section of customers because of their efficiency and self sustainability. I thought it was fascinating how they employ so many different aspects of "going green" into each custom home.
Useful Links:
ferriercustomhomes.com
www.ggoarchitects.com
http://thezeroenergyhome.com/
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